The challenge we were set was to create the 'Netflix of trend content', all delivered through a cutting-edge subscription platform online, creating something entirely new in the trend forecasting marketplace.

A number of technqiues are used to onboard new subscribers making the experience of the platform, easy and accessible. New subscribers are asked a sub set of questions on the platform while onboarding in order to tailor the content that is served.

Alongside the new platform we designed and developed a new marketing website to re-position the company and to bring TrendBible's new brand to life. The site is the first port of call for TrendBible’s global customers.

The new platform has been designed to personalise the content for customers based on their package, interests and on-site behaviour.